Conversion APIs vs. Facebook Pixels

Why Conversion APIs are a powerful conversion tracking tool? In today’s digital age, tracking conversions is crucial for the success of any digital marketing campaign. Conversion tracking allows marketers to understand how their campaigns are performing and...

What Is Data-Driven Marketing?

What Is Data-Driven Marketing? Every marketing decision is based on data. Marketers depend on data to better understand their customers and develop specific messages that resonate. Data-driven Marketing is the statistical method of forecasting analytics, data-driven...
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